Get New 2026 Valid Practice Accredited Professional Marketing-Cloud-Personalization Q&A – Testing Engine [Q16-Q32]

NEW QUESTION 16
What are the two main functions of the Event API? (select 2)

Capture user attributes and actions

Process GDPR data or deletion requests

Return campaign responses

Bulk load external campaign data

NEW QUESTION 17
What can you learn from segment compare on the segment detail tab?

To understand view time purchases attributes revenue by category

To compare users, engagement activity and other actions across segments displayed

To view individual users that are part of the segment

To understand what campaign use the segment for targeting

NEW QUESTION 18
How many total global goals and filters can you define for your dataset in Marketing Cloud Personalization?

25 filters and 25 goals

Unlimited

300 total between filters and goals

64 total between filters and goals

NEW QUESTION 19
What is the maximum number of user attributes you can setup per dataset?

100

50

250

500

NEW QUESTION 20
How many total global goals and filters can you define for your dataset in IS?

64 total for both filters and goals

25 filers and 25 goals

Unlimited

300 total between filters and goals

NEW QUESTION 21
How often is the Event Stream report refreshed?

Every Day

Every 15 Seconds

Every 30 Minutes

Every hour

NEW QUESTION 22
What are three ways segments are used in marketing cloud personalization?

Set goal and filtersb)

Recommending products

Targeting for campaigns

Creating related lists within Salesforce CRM

Analytics, trends and engagement

NEW QUESTION 23
Which three components of a server side campaign must be coded by a developer?

Campaign Setip

Parsing the JSON Response

Tracking of campaign statisticsd

Content Selection

EVENT API Request

NEW QUESTION 24
What are IS machine learning powered algorithms called?

Machine Learning Tools

Einstein Recipe

Einstein Decisions

Data Science Workbends

NEW QUESTION 25
The sitemap provides the functionality that enables IS to identify which three items?

Page types

content zones

attributes

campaign

Templates

NEW QUESTION 26
What would a marketer include in a Recipe if they don’t want to display recommendations for products priced less than $15?

Variation

Booster

Exclusion

Elimination

NEW QUESTION 27
What are the three primary areas of data stored in Marketing Cloud Personalization which represent a company’s key business information?

Shadow catalog information

User behaviors

Statistical tracking of KPIs

Employee performance

Operational information

NEW QUESTION 28
What is the salesforce point of view for end to end flow of data for real-time personalization within interaction studio? [Check]

Data-in, understand, engage, data-out, analyse

Know, understand, personalise, engage, analyse

Identify, understand, decide, act, analyse

Profile, insight, understand, act, analyse

NEW QUESTION 29
What are the three types of mobile campaigns a business user can create in IS?

JSON Data A

In-App Notification

Browser Notification

SMS Text Message

Push Message

NEW QUESTION 30
Which two items can be included in the total engagement score calculation?

Identity merge date

Visits

Actions

Time of Day

NEW QUESTION 31
What qualifies a web visitor to see any experience of a web campaign?

Campaign tracking rules

Einstein Next Best Action

Einstein Recipe Ingredients

Email campaign rules

NEW QUESTION 32
What are three ways segments are used in marketing cloud personalization?